Someone is looking for a therapist right now. Is your website making it easy for them to choose you?
You could be exactly the therapist someone needs. But if your website doesn’t communicate that clearly, they may never know it.
Your website can do more than tell people you exist. It can help prospective patients and referring professionals recognize what makes you the right fit — and make it easy for them to stop searching and contact you.
For therapists, psychologists, psychiatrists, psychiatric nurse practitioners, and other mental health professionals in private practice.
The Private Practice
Website Assessment
A personalized, professional assessment of your website from both a prospective patient’s and referring professional’s perspective.
I’ll identify what’s already working, what may be getting in the way, and what I would prioritize improving first — so you know where to focus your time and attention.
Get My Website Assessed — $299 →- Personalized to your practice
- Prospective patient + referring professional perspectives
- 100% asynchronous
- Delivered within 7 business days after payment and your completed questionnaire are received
Purchase + Questionnaire
Purchase your assessment and complete a questionnaire so I can learn more about your practice, website, and goals.
I Review Your Website
I personally review your website through the lens of both a prospective patient and a referring professional.
Receive Your Assessment
Your personalized video walkthrough and written action plan are typically delivered within 7 to 14 business days after payment and your completed questionnaire are received.
You might be missing referrals and not even know it.
As a psychologist in private practice, I’m often helping patients find other therapists, psychologists, psychiatrists or prescribers. And I’ve run into the same frustrating problem over and over again.
I find a potential referral, visit their website, and struggle to find the information I need to determine whether they’re a good fit.
Sometimes I can’t tell who they work with, what concerns they treat, where they’re located, or what working with them might actually be like. I’ve even had therapists respond directly to referral requests saying they were available — only for me to visit their website and still struggle to find the basic information I needed.
On one occasion, I couldn’t even find the therapist’s name.
These may be excellent clinicians. But if I can’t quickly understand their practice well enough to confidently refer a patient, I may need to keep looking.
And prospective patients are doing their own version of that research before they reach out.
A great clinician can still be hard to refer to if their website leaves too many questions unanswered.
Is the problem really that there are too many therapists?
When inquiries slow down, it’s easy to assume there simply aren’t enough patients to go around — especially if you practice in an area with a lot of providers.
But even in areas with a lot of therapists, people are still looking for mental health care — and many still haven’t found the care they need.
In some areas, a little more work can help you stand out and make it easy for the right people to find you, understand what you offer, and recognize when you might be a good fit.
For telehealth practices, your potential patients may not even live in your immediate city or community.
of adults with mental illness who perceived an unmet need for treatment said they didn’t know how or where to get treatment.
Americans live in federally designated Mental Health Professional Shortage Areas.
said they couldn’t find a provider or program they wanted to go to.
I understand private practice from the inside.
I’m a licensed psychologist and private-practice owner with practices in two states that have remained consistently full.
I also help other mental health professionals start, grow, and strengthen their private practices — and I bring that real-world clinical, referral, and practice-building perspective to this work.
Frequently Asked Questions
A few details you may want to know before purchasing your assessment.
Is this assessment only for therapists? +
That can include psychologists whose practices focus on psychological or neuropsychological assessment rather than therapy, as well as prescribing professionals such as psychiatrists, psychiatric nurse practitioners, and prescribing psychologists.
If you’re trying to attract the right people to your practice — and make it easier for referring professionals to recognize when you may be the right fit — this website assessment can help.
How long will it take to receive my assessment? +
What will you look at during the assessment? +
I’ll also consider the information you provide about your practice and goals so the feedback is specific to you rather than generic website advice.
Does the assessment include SEO, accessibility, or compliance review? +
I may point out SEO, accessibility, privacy, or other technical concerns that I notice during my review and recommend changes when they fall within the scope of the assessment.
If I notice something that would benefit from more specialized evaluation, I may recommend that you consult a specialist with expertise in that particular area.
If you’re specifically looking for comprehensive technical SEO or keyword/ranking analysis, analytics or Search Console work, a formal accessibility audit, or legal/HIPAA compliance review, this assessment is not designed to provide that level of specialized evaluation.
Can I ask questions after I receive my assessment? +
These are intended to clarify the feedback you received rather than provide a new evaluation, additional copywriting, implementation, or ongoing consultation.
Will this help me get more patients or referrals? +
A clear, useful online presence can increase the likelihood that prospective patients and referral sources recognize you as a potential fit and take the next step. Improvements to your website can also support your broader online visibility over time.
But website performance depends on many factors, and changes don’t always produce immediate results. I can’t guarantee increases in inquiries, referrals, website traffic, search rankings, or practice growth.
What if I don’t have a website yet? +
Contact me about 1:1 support →
What is the cancellation or refund policy? +
If I’m unable to complete your assessment, you’ll receive a full refund.
Is This Assessment Right for You?
This is a good fit if you:
- Already have a website but aren’t sure how effectively it’s supporting your practice.
- Built your website yourself and want an experienced second opinion.
- Haven’t updated your website in a while and aren’t sure where to start.
- Want your specialties, approach, and strengths to come through more clearly.
- Are getting fewer inquiries than you’d like — or inquiries that aren’t a good fit.
This is probably not the right fit if you:
- Don’t have a website yet and need help creating one from scratch.
- Want someone to redesign or implement changes on your website for you.
- Need comprehensive technical SEO, keyword research, or ranking analysis.
- Need a formal accessibility, legal, HIPAA, or compliance review.
- Are looking for guarantees about inquiries, referrals, traffic, or search rankings.
I may be able to help through a consultation or other 1:1 support.
Contact me →Ready for another set of eyes on your website?
Find out what’s working, where there may be opportunities for improvement, and what to focus on first.